Welcome to the 1st Annual Agavos International Spirit Competition.
Agavos Awards is the first international spirit competition to exclusively honor excellence in agave spirits. The blind, transparent competition provides thirsty consumers with a new source of information in their quest to find the best tequilas, mezcals, and agave spirits. Highest scoring products are awarded medals and are eligible for the soon to be iconic Agavos award.
The Agavos Awards is created by a carefully curated group of expert tasters from the Tequila Matchmaker. Devoid of any marketing information or product bias, Agavos relies solely on our senses to evaluate each spirit for aroma, flavor, and finish.
Why the Agavos Awards?
Let’s face it, agave is special. It’s the only source material grown worldwide that is capable of making a robust and delicious spirit that’s ready to drink directly from the still. Because of this, we felt it deserved its own recognition. Thus, the Agavos Awards: a competition designed specifically for agave-based spirits.
Agavos is the Greek root word for agave, which in Greek mythology was a symbol of passion, desire, health and transformation — all great reasons to enjoy our favorite spirit.
Do we really need another sprits contest in the world? Yes, because the Agavos Awards is different. It’s built around the values of fairness and transparency that have always guided us at Tequila Matchmaker.
Products will be purchased retail, so we are sampling the same products that any consumer might buy off the shelf. The products will then be tasted blind by judges who have deep experience and respect for the gifts agaves bring.
Of course, we are not doing this alone. We have partnered with the reputable spirits competition company AMCP, administrators of the ASCOT Awards and John Barleycorn Awards, to handle entries and logistics.
We are also introducing another differentiating factor: all tequilas that earn an Agavos Award will be signified with an award icon in the Tequila Matchmaker app and website.
So, let’s start 2025 with a great new tradition – honoring agave with a competition designed to highlight the best of agave spirits, in all their forms.
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● Entry Information
AGAVOS Awards recognizes all aspects of the spirits industry and is essentially two competitions: Taste, and Marketing + Design. The competition will be fair and transparent.
01. Register / Login
Upload your company logo, fill in a company description and your social media information.
02. Enter
Input your title of entry – Fill in the requested company information and choose a category. There is a three-step category process. You will be given a choice of a main heading such as Taste, or Marketing + Design, followed by a choice of sub-categories. For example, choices under Taste would be Tequila, Mezcal, Agave Spirit. The third level would be the category number you see in our list, for example: Blanco, Reposado, Anejo.
03. Checkout
You will be given the option to pay by check or credit card. If you click check, you can mail a check or go back into My Account later and pay with a credit card.
After checkout, if you are entering the Marketing + Design competition you will be given the opportunity to upload files, logos and/or word documents for each entry. You can also revisit your entries on your My Account page at any time to upload additional files or edit project information.
Upon payment, you will receive an automatic email receipt and accounting of your entries.
The online entry system is quick, easy and extremely flexible. After registration, you can go back into your My Account at any time and add entries, pay and upload files.
For Taste categories, you will be prompted to send two (2) 750 ml bottles of each entry to our Dallas processing center at 127 Pittsburg St. Dallas, TX 75207.
For Marketing + Design categories, you will have the opportunity to upload work samples, photos, etc. any time after checkout. Each category during the entry process will detail the materials or summaries required for judging. Any common file type is acceptable. Submit only one copy of each entry. For example, one bottle for bottle design or label.
Fees are $500 for Taste categories, $110 for single element Marketing + Design entries and $175 for Marketing Campaigns. If you enter (3) or more Taste entries, enter promo code 50OFF at checkout for a savings of $50 per entry. If an entry is submitted in more than one category, an additional entry fee is required for each time it is entered.
Best In Class: Top scoring samples
Double Gold: Outstanding; earns top marks from all judges
Gold: An excellent product; meets very high standards; highly recommended
Silver: A well-crafted product deserving recognition
Honorable Mention: Meets the standards of the industry
Winners in all categories will have the option to purchase the iconic AGAVOS Award, a custom metal award for $250. The optional purchase keeps entry fees reasonably priced and doesn’t require entrants to subsidize awards won by others.
All winners receive a complimentary foiled certificate and are provided access to AGAVOS graphics, information, and use of name without any charges or licensing fees.
Marketing + Design categories must be entered online. Taste can be entered online or by printing an entry form and sending it in with your entries.
For Taste entries, enclose two (2) 750 ml bottles or three (3) 500 ml bottles per entry. We ask that the bottles entered be purchased from a retail store. You can either send them directly from the retailer using a delivery service or provide a proof of purchase receipt. Please contact info@agaveawards.com should there be an issue with a product not being in a store. Marketing + Design categories like bottle design, send one bottle per entry. Include a copy of your completed entry form in your shipment. Write on the boxes: “Sample materials, Not for resale. Glass enclosed.”
Send to:
AGAVOS Awards
127 Pittsburg St
Dallas, TX 75207
Shipments from Outside the United States:
International entrants needing assistance with import into the United States, please contact info@agaveawards.com
Taste Competition is under the leadership of agave industry veteran Greg Cohen. Agavos judges are selected based on their history of tasting activity for Tequila Matchmaker. Only those tasters who can articulate aromas and flavors and have shown a knack for rating all tequilas fairly and have completed at least 50 ratings are then considered for the panel.
Entries are blind-tested and graded on a 100-point scale based on a series of criteria relating to appearance, aroma, taste, and finish. Top scores in each class will advance to a championship round where they will be retasted to determine winners.
Marketing + Design entries are evaluated at random and given a score that will determine whether they are category winners. In most instances, there is no need for extensive explanations by the entrant. Work is judged on its own quality, creativity, and resourcefulness.
The Agavos Award
Winners in all categories will have the option to purchase the iconic AGAVOS award, a custom metal award for $250.
The optional purchase keeps entry fees reasonably priced and doesn’t require entrants to subsidize awards won by others.
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